How to make money on snapchat? Snapchat has evolved beyond disappearing photos and silly filters. It’s now a legitimate platform for making money, with a variety of avenues for creators and businesses to generate revenue. In this blog post, we’ll explore the various ways you can make money on Snapchat in 2025.
1. Participate in Snapchat’s Monetization Program Snapchat’s new Monetization Program is a game-changer for established creators. It allows you to earn money by placing ads in your Stories and Spotlight videos (over one minute long). To qualify, you’ll need to meet the following criteria:
- Have at least 50,000 followers.
- Post more than 25 times per month on Saved Stories or Spotlight.
- Post1 to Public Stories or Spotlight at least 10 days in the past 28 days.
- Achieve at least one of the following in the past 28 days: 10 million Snap views, 1 million Spotlight views, or 12,000 hours of view time.
2. Get Rewarded for Stories Snapchat also rewards users for consistently creating engaging Stories. They distribute a portion of the ad revenue generated by each creator over a month. To qualify, your account needs to meet these criteria:
- More than 50,000 subscribers to your public profile.
- More than 25 million views or 12,000 hours of view time on your public profile2 in the past 28 days.
- Post to your public Story for 10 days with at least 20 Snaps each day in the past 28 days.
3. Promote Your Products and Services One of the most straightforward ways to make money on Snapchat is by promoting your own products and services. Showcase your products in action, highlight their benefits, and create engaging content that sets them apart from the competition.
4. Partner with Influencers Collaborating with influencers can be a powerful way to reach a wider audience and build trust. Partner with relevant accounts to promote your products or services to their followers.
5. Create an Affiliate Program Affiliate marketing is a great way to incentivize others to promote your products. Offer a commission for every sale made through their unique affiliate link. Provide your affiliates with resources and content ideas to make it easy for them to promote your brand.
6. Host a Snapchat Takeover A Snapchat takeover involves letting an influencer or another brand take over your account for a specific period. This can expose your brand to a new audience and generate excitement.
7. Capture Local Users with Geofilters Geofilters are location-based overlays that Snapchat users can add to their Snaps. Create custom geofilters for your business or events to increase brand awareness and engagement.
8. Run Descriptive Ads Snapchat offers various ad formats, including Snap Ads and Story Ads. These ads can be targeted to specific demographics and interests, making them a cost-effective way to reach your target audience.
9. Leverage User-Generated Content (UGC) Encourage your followers to create content featuring your brand. User-generated content is authentic and can help build trust and social proof.
10. Monetize Through Snapchat Discover If you have a strong content strategy and a large following, you may be able to monetize your content through Snapchat Discover. This platform features curated content from publishers and creators.
Tips for Success
- Create high-quality content: Your content should be engaging, informative, and entertaining.
- Be consistent: Post regularly to keep your audience engaged.
- Build a strong following: The larger your following, the more opportunities you’ll have to make money.
- Engage with your audience: Respond to comments and messages, and run contests and giveaways.
- Stay up-to-date with Snapchat’s features and policies: Snapchat is constantly evolving, so it’s important to stay informed about the latest changes.
Conclusion
Snapchat offers a variety of ways to make money in 2025. Whether you’re a creator, influencer, or business owner, there are opportunities to generate revenue on this platform. By following the tips in this blog post and staying up-to-date with Snapchat’s features and policies, you can increase your chances of success.
